Posted on May 5, 2021

Coca-Cola Pauses Aggressive Diversity Plan After Chief Lawyer Resigns

Will Feuer, New York Post, May 4, 2021

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Coca-Cola has paused its controversial diversity plan — that included penalties on outside law firms if they failed to meet racial diversity quotas — after intense backlash.

The pause comes after the orchestrator of the plan, Coke’s former general counsel Bradley Gayton, abruptly resigned last month after less than a year on the job and as criticism of the quotas mounted.

Some questioned whether Gayton’s policies violated Title VII of the Civil Rights Act of 1964, which says employers can’t treat people differently based on their race.

Scott Leith, a spokesman for Coke, said Gayton’s replacement, Monica Howard Douglas, is now reviewing the plan.

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In January, Gayton made headlines when he unveiled his plans to penalize outside law firms that failed to meet new diversity quotas by slashing their fees or cutting ties with them altogether.

Under the plan, any law firm seeking to do business with the company was required to commit that at least 30 percent of billed time would be from “diverse attorneys,” and at least half of that time would be from Black attorneys.

“The hard truth is that our profession is not treating the issue of diversity and inclusion as a business imperative,” Gayton wrote in January, unveiling the plan. “We have a crisis on our hands and we need to commit ourselves to specific actions that will accelerate the diversity of the legal profession.”

But Gayton’s sudden resignation last month has thrown the plan into doubt, with outsiders criticizing the plan and urging Coca-Cola to walk it back.

Legal defense foundation Project on Fair Representation published an open letter to Coca-Cola last week warning that Coke’s outside counsel “racial quota requirements” are “unlawful.”

In a meeting with Coke’s global legal team, Douglas, the company’s new general counsel, said that Coca-Cola was “taking a pause for now” but would likely salvage some parts of the diversity plan {snip}

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