Mexican TV Network Uses Trump to Hype Soccer Showdown With U.S.

Robert Mackey, New York Times, September 9, 2015

Seeking to promote its broadcast of an important soccer match between the United States and Mexico next month, a Mexican television network has remixed Donald J. Trump’s comments about the death of the American dream into a commercial mocking the chances of the United States team.


Those comments earned Mr. Trump infamy across Mexico, and the new ad seeks to channel that distaste for the man seen as the quintessential ugly American as a way to stir nationalist passions ahead of the game.

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