DKNY Launches First Ever Ramadan Fashion Line

Lakshmi Gandhi, NBC News, July 9, 2014

With its eye on the one billion strong Muslim consumer market, the fashion label DKNY has just unveiled its first Ramadan-themed collection.

Featuring high necklines and low hemlines, the new line–which includes maxi dresses, long-sleeved blouses, and pants–is considered fashionable yet culturally appropriate for many Muslim women. The Pakistani commentator Bina Shah described the outfits as “effortlessly chic, fresh, and elegant, and inspirational for Muslim women looking for ways to be glam and modest at the same time.”


{snip} The Associated Press noted last month that more and more luxury brands in London are preparing for the “Ramadan Rush” in which Middle Eastern shoppers descend on the city to buy luxury goods both before the Islamic holy month and during Eid, the festival that ends the holiday.

Alas, American fashion fans interested in purchasing the Ramadan-inspired pieces will have to travel a ways to do so: the collection is only available in the Middle East.



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  • Korean guy

    Well it is only available in the Middle East… I feel DKNY was simply interested in targeting another market overseas and making more profit, rather than admitting “We give up. Muslims rule this world”

    • Korean guy

      I just went to DKNY website and saw a couple of photos on their frontpage.

      Those outfits in those photos do not look greatly different from the “DKNY muslim collection” except her lower legs are exposed.

      • stewball

        One of the dresses had a slit up the side. What good Muslim female would wear tha?

        • propagandaoftruth

          You live anywhere near where the rockets are (not) falling?

          Hope you and yours are well.

          • stewball

            Thank you. That is so nice of you. We’ve had the siren once and heard the explosion as the rocket was brought down. We can hear the sirens in other neighbourhoods and the explosions.
            They can reach anywhere.

          • propagandaoftruth

            Thank God. The steel dome thing is holding.

            Maybe they should go back to catapults and trebuchets. They seem to like the rocks. Of course catapults and trebuchets could be used to catapult dead bodies as well, like the three Jewish kids they killed.

            Read an interesting piece about how the ANC is accusing Israel of Naziism, lol. You guys sure you don’t have room for some South African Whites? Maybe they fight for you, do some dirty work in exchange for saving them from getting genocided? Maybe eventually sneak them into White countries, maybe Russia?

            THAT would be an interesting twist of history that would warm my heart in so many ways…

          • stewball

            They hit a house.
            The ANC are ridiculous.
            We’ve got room for all Jews who need to come here. They’re behaving like the
            Jews did in nazi Germany. What are they waiting for?
            What those boys did to the Arab teen was unexceptable. I hope they never see the light of day again.
            Catapults etc would mean they have to cross over.

          • stewball

            Who are you?

          • propagandaoftruth

            Ha ha. You know me! It’s in my DNA!

          • stewball

            Why did you change your name?

          • propagandaoftruth

            Oh, I used this obnoxious thing to very successfully infiltrate and “truthbomb” The Nation magazine over some story by some upjumped black about how poor Whites are still privileged and undeserving of charity. I got LOTS of upvotes and blasted loads of Truth before they banned me. At least they didn’t scrub me, which is more decent than some, like AltRight or “Castle Wolfenstien” as I call it now.

            But I decided it was time for a change and hoped that some teetering liblefties might follow me over to the dark side, so kept it.

          • stewball

            What does scrub you mean?

          • stewball

            Hiya nea. Rockets are falling around us firing all round my area so they’re bound to send one nearby.
            Oh happy days.
            What’s goingon with you?

          • propagandaoftruth

            I’ve been worse, been better. I’ll confirm you on the G thing, btw.

            Hunker down and stay alive, dear.

          • stewball

            I’m not hunkering down. Life as normal except when the siren go.
            What’s the ‘G thing’?

          • propagandaoftruth

            Google social networking. You invited me and I’m terrible about social networking.

            I forget, you guys are used to being rocketed.

          • stewball

            I did? I don’t network. I don’t even have Facebook.
            Don’t do anything about Google.
            I’m certainly not used to bring hit with rockets. Not where I am.

    • propagandaoftruth

      Yeah, just sounds like smart marketing to me. Nothing to get high blood pressure or have an infarction over.

      Just don’t try to advertise fridges with pics of open door ones with pork products. Oops.

      But sure. Market to them and make money. No biggy.

    • Greg Thomas

      As soon as their is enough of them, the demands for special rights will begin. That’s how it goes.

    • stewball

      You want to tell me there’s no antisemitism or anti Israel problems with the Muslim?

  • The fashion industry can’t let this go without a fight.

    Watch out for the Versace burqua.

    • The Wet Burqua Contest can’t be far behind.

    • propagandaoftruth

      Hugo Boss had impeccable taste. Whatever one thinks of the Nazis they had the best uniforms ever.

      • NoMosqueHere

        Most Nazis are homosexuals.

        • Lt. Greyman, NVA

          Most Nazi’s are White Nationalists who have read “Mein Kamph

          • propagandaoftruth

            I like both youse guys so I’ll stay out of this.

  • Poolboy

    What a load of “political concepts.”

  • MekongDelta69

    Next up: The Halston Hijab

  • David Ashton

    In Britain sexy Muslim girls keep the headscarves but make sure their faces are heavily made up, their trousers skin tight and their heels high!

    • Katherine McChesney

      The only Muslim woman I’ve encountered was black and stank to high heaven. She was a customer in Borders Santa Monica. I had to hold my breath to wait on her. I nearly ‘tossed my cookies’ when she left.

    • shmo123

      Isn’t “sexy muslim girls” an oxymoron? I’ve seen some butt ugly Arab women hiding underneath those burkas—they’re probably doing us a favor by wearing them.

      • David Ashton

        I don’t know how ugly women are beneath face coverings. They are not supposed to reveal their “beauty” to men other than their husbands, but some of the younger single ones manage to get away with it in modern Britain so long as they cover their hair.

  • MBlanc46

    When they market bikinis and miniskirts in Saudi Arabia, I’ll support “Ramadan fashion” in the West.

  • IstvanIN

    The first outfit on the left looks like PJs. The two in the middle look like bathrobes. The two on the far right don’t look terribly different than what normal girls wear. The second from the left looks nice. I have nothing against modest fashions, actually a little good taste would be a welcome change, sometimes (and don’t jump on me feminists) it is hard to avoid seeing a bosom because they are so out there.

    The real problem is that they sell these things to Muslim women in London.

  • dd121

    The best way to cover muslim women is to put them in bags and float them back to the mideast.

  • bubo

    There is a saying in the middle east. Women for procreation, boys (and farm animals) for fun.

  • KyraNelson


  • M.

    Nah, the burka is way better.

  • JackKrak

    Christ, they can’t even make their own clothes…..

    • shmo123

      They either can’t or won’t make anything, especially if they come from countries awash in oil money–in which case they can hire foreigners to do everything. Once the oil is gone, whenever that happens, they’ll be left like they started out–nomadic goat-herders wandering the desert living in tents.

  • NoMosqueHere

    These garments were probably designed by jews and homosexuals.

    • Tim_in_Indiana

      Most things are.

  • Michigan Patriot

    Deal with the devil—for a profit ? Very unwise.

  • Ellis Kurtz

    I was under the impression that Muslim women dressed as they did:

    1. Out of modesty
    2. So as not to inflame male passion.

    Neither 1 nor 2 is compatible with a slit skirt .

  • MikeofAges

    Looks like nice stuff. Charles Lindbergh averred that a man could judge a woman’s character and suitability by the scant amount of bare leg revealed between her shoe tops and the hem of a long skirt or dress. And you can, if you learn how. Are we better off parading around as we do today? Our habits are not an expression of that Whitmanesque freedom of the body which is part of America’s cultural creed, but rather a grotesque parody of it. Anybody disagree?