Toyota Slams Brakes on DEI Commitments After Robby Starbuck Exposé on LGBTQ Support

Toyota joined the growing list of companies that are dialing back their LGBTQ sponsorships and diversity, equity, and inclusion commitments following exposés from conservative activist Robby Starbuck.

The Japan-based car manufacturer told its 50,000 U.S. employees and 1,500 dealers on Thursday that it would “narrow our community activities to align with STEM education and workforce readiness,” Bloomberg reported. Starbuck revealed last week that Toyota was sponsoring pro-LGBTQ events, including a children’s LGBTQ summer camp.

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Toyota joins Ford, Harley-Davidson, Lowe’s, and Tractor Supply as another company that has responded to Starbuck’s revelations by walking back DEI commitments.

“Our campaigns are so effective that we’re getting some of the biggest corporations on earth to change their policies. The landscape of corporate America is quickly shifting to sanity and neutrality. We are the trend now, not the anomaly,” Starbuck wrote. “We’re winning and one by one we WILL bring sanity back to corporate America.”