Posted on September 8, 2023

Jemele Hill Finds Racism in Coverage of Deion Sanders

Amber Harding, Outkick, September 3, 2023

Week 1 of college football started with a bang. We got our first major upset of the season as the Colorado Buffaloes took down the No. 17 TCU Horned Frogs. A first-year head coach with a completely new roster toppled last year’s Natty runners-up in a 45-42 shootout, signaling one thing: Saturdays are back, baby!

So leave it to Jemele Hill to throw a wet blanket over all of the excitement.

The former ESPN host took to X Saturday to do what she does best: cry racism.

“Really interesting listening to some of the commentary around this Colorado-TCU game,” Hill wrote. “Lot of coded stuff.”

For those unfamiliar, “coded” language is a way to describe seemingly neutral terms with racist undertones.


Coach Prime has been college football’s most polarizing figure this offseason.

He takes over as Colorado’s head coach after spending three seasons at Jackson State, an HBCU. And as soon as he set foot in Boulder, he completely overhauled the program.


He acted more like an NFL GM than a collegiate head coach. That didn’t sit right with a lot of people, including many other college coaches.

But in the book of Jemele Hill, questioning or criticizing a Black person automatically makes you a racist.

And Sanders seemed to echo those sentiments in his post-game press conference, which Hill applauded.

“We’re doing things that have never been done, and that makes people uncomfortable,” Sanders said. “When you see a confident Black man sitting up here talking his talk, walking his walk, coaching 75% African Americans in the locker room, that’s kind of threatening. Oh, they don’t like that.”