Posted on April 24, 2012

Liberal Uneducation: Amherst College Publication Taken to Task for Housing Cartoon Depicting Tipis

Indian Country Today, April 19, 2012

Dear Amherst College Community,

At what is arguably the country’s most prestigious liberal arts college, the students of Amherst College are receptacles of tremendous privilege. By virtue of this privilege, they have access to a deep well of resources — including academic knowledge and professional opportunity. Young Native people have been systematically deprived of these same resources for generations. Why do we remind you of this?

Recently, your school news journal, The Indicator (Volume XXXIII, Issue 2, page 19), ran a cartoon depicting the “Lord Jeff approved” housing solution in the form of tipis. We find this incredibly insensitive, and ultimately, racist. Let us be clear, the person who drew the cartoon (Tricia Lipton), the editors who approved it (Nadirah Porter-Kasbati and Laurence Pevsner), and the student body, faculty, and staff of Amherst College who subsequently read it and perhaps even laughed are not necessarily racists. They have, however, participated in racist behavior, unintentionally or not.

Our complaint requires contextualization. Lord Jeff, your school mascot, and the man for whom Amherst College and the community that hosts it are named, acts as a constant reminder of the horrific deeds enacted against indigenous people in New England. And whereas there may be some dispute as to whether the idea of giving smallpox-infected items to Native people actually originated with Lord Jeff, there is no such doubt that he clearly approved and ordered “Measures to be taken as would Bring about the Total Extirpation [extermination] of those Indian Nations” (British Manuscript Project, U.S. Library of Congress, microfilm reel 34/38, Item 244).Thus, your steadfast approval of Lord Jeff as your mascot perpetuates the presence of genocide jokes on your campus and cries of “Let’s massacre them!” at your sporting events. Our knowledge of this is both firsthand and through correspondence with many of your current students and alumnae.

What you may not realize is that indigenous people in the United States — and far beyond — have been subject to systemic and state-sanctioned land encroachment, abuse, forced migration, economic isolation, educational deprivation, racism, and genocide, for at least half of a millennium. As a result, today’s Native American youth (ages 14-24) are chronically over-represented in the juvenile justice system, and tragically, experience grossly elevated rates of suicide relative to the population as a whole (70% higher). Tellingly, this same population of youth is chronically underrepresented at institutions of higher learning, including your own, despite your claims of diversity and acceptance.


Why do we assert that your cartoon is racist? First, you depict tipis as substandard when compared to the social norm of Euro-American housing, which is not only offensive but quite inaccurate. Tipis were engineered to keep families dry in the rain, warm in the winter, cool in the summer, and can be put up and taken down with ease, having little impact on the land. Second, tipis were not even used in the Northeast! The cartoon appropriates a cultural object of many Plains Indian tribes and makes it the butt of a joke. In addition, the text on the depiction states “Lord Jeff approved.” Lord Jeff is known for his hatred of “Indians,” so those words imply Indians left empty tipis (through murder or displacement) that can now be occupied by non-Indians.

But most importantly, the reason this cartoon is racist is because Native folks say it is racist. They are the people this cartoon offended or wounded. They get to decide whether or not it is racist, not those who participated in the oppressive acts.


Certainly, there is a place for satire in our culture. We are not humorless, but we find no humor in the production and reproduction of racist tropes and paradigms. Joking about racism and its effects does nothing to alleviate either racism or its effects. Indeed, it further isolates the already marginalized. This cartoon actually reproduces the divide between Amherst College and Native people by perpetuating the idea that indigenous groups are all the same and serving to dishearten Natives about their treatment in the Northeast, especially those on your campus or any that live in the Pioneer Valley.


Your college motto is Terras Irradient, “Let them give light to the world.” You could truly give light by issuing an apology for and a retraction of the cartoon. Saying you’re sorry goes a long way in the world. It provides acknowledgement, remorse, and space in which healing can begin. {snip}


Dwanna Robertson, MBA, MS

Citizen of the Muscogee (Creek) Nation of Oklahoma

Doctoral Student, Department of Sociology

University of Massachusetts, Amherst

[email protected]

Adina Giannelli, JD

Graduate Student, Department of Public Health

University of Massachusetts, Amherst

The cartoon in question.