Posted on May 5, 2016

‘Make America Mexico Again’ Hat Maker: Satire Can ‘Change Conversation’

Brian Latimer, NBC News, May 4, 2016

A young Chicano hopes a satirical baseball cap can poke fun but also be part of the conversation around the Republican party’s likely presidential nominee.

Jeronimo Saldaña, a civil rights activist based in Brooklyn, New York, said in an interview with NBC Latino that Trump’s signature “Make America Great Again” slogan is illogical. Saldaña said he hopes that the satire version of the hat alters the conversation around the “absurdity” surrounding Trump’s “hateful” rhetoric.

“Of course I don’t want to actually ‘Make America Mexico Again,'” Saldaña said. “Trump’s slogan refers to a time when people of color didn’t have any rights and when LGBTQ folks were even more discriminated against than they are now.”

Saldaña, who first spoke to Latino Rebels about his effort to make the hats, says he hopes to support activists working to protest Trump. He said this is important as more people are putting their bodies on the line to physically block Trump supporters from getting into rallies.