Posted on July 24, 2012

Football is America’s Favorite Sport as Lead over Baseball Continues to Grow

Harris Interactive, January 25, 2012

For two months every year, sports fans have to make a decision — watch football or baseball on Sundays? Based on the numbers of Americans who say it’s their favorite sport, one would have to assume that football wins hands down. Over one-third of adults who follow at least one sport (36%) say professional football is their favorite sport while just 13% say baseball is their favorite. {snip}

These are some of the results of The Harris Poll of 2,237 adults surveyed online between December 5 and 12, 2011 by Harris Interactive.

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DEMOGRAPHIC VARIATIONS IN FAVORITE SPORTS

If you had to choose, which ONE of these sports would you say is your favorite?”

Base: All adults who follow more than one sport

Sport

All Adults

Highest

Lowest

%

%

%

Pro football

36

African Americans

48

Post-grad

28

Those aged 30-39

46

Born-again Christians

30

Some college

42

Those aged 65+

30

Baseball

13

Those aged 50-64

21

African Americans

6

Hispanics

19

Those aged 30-39

6

Easterners

17

Households with children

9

College Football

13

Post grads

22

Easterners

4

College graduates

19

Income less than $35K

8

Midwesterners

18

Those aged 50-64

8

Auto Racing

8

Income $50K – $74.9K

12

African Americans

1

H.S. or Less

12

Post grad

1

Those aged 65+

12

Liberals

4

Methodology

This Harris Poll was conducted online within the United States between December 5 to 12, 2011 among 2,237 adults (aged 18 and over), 1,466 of whom say they follow at least one sport. Figures for age, sex, race/ethnicity, education, region and household income were weighted where necessary to bring them into line with their actual proportions in the population. Propensity score weighting was also used to adjust for respondents’ propensity to be online.

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