Noah Davis, Business Insider, July 13, 2011
According to a release that landed in our inbox this morning, it was “ranked as the #1 broadcast network for the entire week among Adults 18-34, out-delivering FOX(+1%), ABC (+21%), NBC (+12%), and CBS (+60%).”
Recently, ratings have been bolstered by two soccer tournaments–the Gold Cup and the Copa America–which are widely watched by the Spanish-language audience.
Even more impressive is the network’s growth in viewers when compared to the losses suffered by the major English-language channels.
According to the release:
Season-to-Date, Univision continues to post year-to-year primetime audience increases among Adults 18-49 (+8%) while the English-language broadcast networks are reporting audience declines (ABC -8%, CBS -9%, NBC -11%, and FOX -5%); Univision’s audience also increased among Total Viewers 2+ (+7%) and Adults 18-34 (+6%).