Posted on September 30, 2010

NFL Gets ‘A’ for Racial Hiring; Slow Hiring Women

Antonio Gonzalez, WTOP-FM (Washington, D.C.), September 29, 2010

The NFL received its highest grade ever for racial diversity hiring practices but is still behind on hiring women.

The annual report card by The Institute for Diversity and Ethics in Sport at the University of Central Florida on Wednesday gave the NFL its first ‘A’ on racial hiring practices in 18 years. The high mark was in large part because of sustained progress hiring black coaches, the effectiveness of the “Rooney Rule” requiring a minority to be interviewed and the recent creation of a vice president and chief diversity officer in the league office.

The NFL earned a ‘C’ for gender hiring and an overall grade of ‘B.’ Those were the same marks as last year, tying the best the league has received.

Richard Lapchick, director of the Institute, said the upsurge in minority hiring shows the Rooney Rule, approved in 2002, has been a successful measure in racial hiring practices.


The study, based on information provided by the NFL, also shows the league has been slow hiring women.

The percentage of women in management positions in the league office decreased from 27.6 to 27.5, women in team professional administrator positions went down by 1 percent and there was a 2 percent decrease for women in senior administrator positions, according to the study. The number of women vice presidents increased by five, the only major stride in gender hiring.


NFL spokesman Greg Aiello said, “We appreciate Richard Lapchick’s work. His report and comments speak for themselves. We will continue to emphasize the importance of diversity in our hiring practices.”

The NFL has six black head coaches and five black general managers among 32 teams entering this season, the same as last year. The study also notes that the first minority head coaches in the Super Bowl the last four seasons has had a major influence in racial hiring practices.