David Ehrenstein, Los Angeles Times, March 19, 2007
But it’s clear that Obama also is running for an equally important unelected office, in the province of the popular imagination—the “Magic Negro.”
The Magic Negro is a figure of postmodern folk culture, coined by snarky 20th century sociologists, to explain a cultural figure who emerged in the wake of Brown vs. Board of Education. “He has no past, he simply appears one day to help the white protagonist,” reads the description on Wikipedia https://en.-wikipedia.org/wiki/Magical_Negro .
He’s there to assuage white “guilt” (i.e., the minimal discomfort they feel) over the role of slavery and racial segregation in American history, while replacing stereotypes of a dangerous, highly sexualized black man with a benign figure for whom interracial sexual congress holds no interest.
As might be expected, this figure is chiefly cinematic—embodied by such noted performers as Sidney Poitier, Morgan Freeman, Scatman Crothers, Michael Clarke Duncan, Will Smith and, most recently, Don Cheadle. And that’s not to mention a certain basketball player whose very nickname is “Magic.”
The senator’s famously stem-winding stump speeches have been drawing huge crowds to hear him talk of uniting rather than dividing. A praiseworthy goal. Consequently, even the mild criticisms thrown his way have been waved away, “magically.” He used to smoke, but now he doesn’t; he racked up a bunch of delinquent parking tickets, but he paid them all back with an apology. And hey, is looking good in a bathing suit a bad thing?
The only mud that momentarily stuck was criticism (white and black alike) concerning Obama’s alleged “inauthenticty,” as compared to such sterling examples of “genuine” blackness as Al Sharpton and Snoop Dogg. Speaking as an African American whose last name has led to his racial “credentials” being challenged—often several times a day—I know how pesky this sort of thing can be.
Obama’s fame right now has little to do with his political record or what he’s written in his two (count ’em) books, or even what he’s actually said in those stem-winders. It’s the way he’s said it that counts the most. It’s his manner, which, as presidential hopeful Sen. Joe Biden ham-fistedly reminded us, is “articulate.” His tone is always genial, his voice warm and unthreatening, and he hasn’t called his opponents names (despite being baited by the media).
Like a comic-book superhero, Obama is there to help, out of the sheer goodness of a heart we need not know or understand. For as with all Magic Negroes, the less real he seems, the more desirable he becomes. If he were real, white America couldn’t project all its fantasies of curative black benevolence on him.